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Archive for the ‘Internet Marketing’ Category

Влияе ли брендът на мнението на потребителя?

March 15th, 2017

brandЗапочвате бизнес и всеки ви казва – всичко в успеха ви е правилото на трите L. Учудвате се, какво ви липсва, а отговорът е прост – “Location, Location, Location/местоположение/“. Прекрасно е, че сте „на кьоше“, бизнесът върви. Резултатите ви не са малки, но искате да получите повече, потенциалът ви говори, че можете!

Дали същото правило може да се приложи отново?

Със сигурност, но на едно друго ниво – на вас ви е нужен бренд – защото разпознаваемата марка продава и води клиенти.

– Имате ли идея как да кръстите своя бизнес? Прекрасен магазин за зеленчуци, който всички знаят, защото е на ъгъла между тази и онази улица. Продавате най-вкусните био сладка на света, искате да поканите и хора от целия град. Скъсвате се да обяснявате, че не е „този“ или „онзи“ магазин, а точно вие. Случайно да сте се сещали, че можете да дадете име на магазина? Дори и да е нещо сладко или непознато, примерно „Зеленчукарница“, то си е ваше и тепърва ще си го пълните със съдържание. Съветваме ви да запазите марката, за да не се възползва някой друг от нея.

– Инвестирайте във визитни картички и хартиена реклама, която да акцентира върху това, което продавате/правите най-добре. Ако се хванем за сладката, нека бъдат те – това е, което ще докара хора при вас и от другите квартали. Ако ви са нужни пари за инвестиция, можете да вземете спасителен кредит до заплата, всеки лев ще ви се възвърне, защото хората ще приемат лично вашата професионална/продуктова компетенция.

– Следващият логичен етап – интернет сайт или страница в социалните мрежи. Ако бизнесът ви позволява, можете да наемете човек и да поддържа страницата. Необходимо е да поддържате редовно и активно вашето бизнес име, да го направите синоним на качествени продукти и добро обслужване. Не подценявайте и въпросите, отговаряйте им редовно и с внимание. Колкото повече въпроси, толкова повече интерес ще имате от страна на хората.

След няколко месеца, жителите на квартала ще използват името на вашия бизнес, за да ориентират другите за нечие местоположение, то ще стане по-популярен ориентир от „пресечната точка на тази и онази улица“. Много от тях ще се радват и ще лайкват публикациите ви в социалните мрежи, което „от монитор на монитор“ ще ви даде начален заряд за старт. Използвайте го и вървете напред!

 

Internet Marketing

Bulgarian SEO forum

February 2nd, 2011

WSEOBG.com – new  bulgarian SEO forum

Bulgarian SEO, SEM experts talk…

Endjoy and stay on one fresh discussion board

Internet, Internet Marketing, Web design , , , , , ,

Card.ly – Your Business Card On The WWW

August 5th, 2009

Card.ly – Your Business Card On The WWW

As the title of the review puts it, this new service will empower you to have a sort of web-based business card that can be seen and printed by everybody. This “mini business card profile” (to use the expression employed on the site) can be created without being technically knowledgeable, that is, you can create it without knowing anything about programming at all. The finished card is also hosted free of charge.

In order to get going all you need to do is to add your personal details alongside the online profiles that you wish to have represented on this social hub. As it is only appropriate, you can also tweak the layout a little and have your pick from a generous number of designs.

While the service is free to begin with, a paid version is available for those who want to have ad-free cards as well as a bigger selection of themes to go with. As I always say in these cases, give the free incarnation a spin and see where it does stand for you, and if it motivates you to go further.

Check demo: http://card.ly/wseo

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URLfarm.com – new SEO blog

June 15th, 2009

URLfarm.com its site when she want ot be informer for society, which make deals with inet add,  SEO, web programs etc.  In this site u can meet/see actual information for newest topics, events,  seminars from World nature.

Official site – URLfarm.com

Internet, Internet Marketing, Programming, Web design , , , ,

Building Your List with Give Away Ventures

May 4th, 2009

With the awareness of the importance of list building, comes a recent Internet Marketing trend which was started just a couple of years ago for the mutual benefits of all Internet Marketers and mailing list owners.

This method is more recognized as a “starting a Give Away venture”.

In a real sense, a Give Away event is much like a big time version of ad swaps. In a nutshell, a group of mailing list owners partner together and pool in their individual gifts in one limited-time event.

Each participating partner contributes a gift to the event. The gift can be a free product, membership pass or a product he is already selling (if he is kind enough to offer into the event).

The participating partner prepares a Lead Capture Page where he gives the gift in exchange for the subscriber’s email address. In other words, in order for a visitor to download the digital gift, he must opt in and subscribe to your mailing list.

When the gifts are pooled together into one event (site), every partner will then endorse the Give Away event to their own mailing lists.

The result: lots of visitors to one event as a collective effort of several participating partners!

With so many visitors downloading gifts from one focused event, it is a true win-win situation. This is because the visitors get to download several free gifts for their own use and every partner gets to build their own mailing list!

You can easily get notified about a Give Away event in the making by communicating with other Internet Marketers often or participating in Internet Marketing discussion and Joint Venture boards.

Internet Marketing , , , , ,

Tools to monitor your website

April 1st, 2009

You can’t just put your website on the net with right keywords and all the right touches and expect your traffic and ranking will remain constant. As the web is an ever changing landscape, you have to keep track of your own web results like what is happening with the competition and also the best and highest ranked sites. There are many useful tools to help you find out what exactly is happening.

1. A tool which you can use to test your own website links or other websites for broken links:

http://home.snafu.de/tilman/xenulink.html

2. With this tool you can check search engines for the number of back links to your URL i.e. other web pages linking to your site:

http://www.digitalpoint.com/tools/backlinks/

3. It sometimes becomes important to know where the servers of your hosting company are physically located. Because, some search engines like Google have the ability to filter search results based on their physical location called geotargeting. This could be used to determine why your site is showing in only a certain country. This link can also be used to research the country location of a particular competitor’s website:

http://www.digitalpoint.com/tools/website-country/

4. In order to track the location of the visitor or a customer to your website:

http://www.digitalpoint.com/tools/geovisitors/

5. In order to check the Yahoo! web ranking of your’s or your competitor’s website use :

http://www.digitalpoint.com/tools/webrank/

6. Here is a link to check the web ranking of a website using a Mac or Apple computer:

http://www.digitalpoint.com/tools/pagerank-mac/

7. You need a Google AdSense account for using this. This link provides you with charts and reports which will help you analyze traffic, clicks, and results from your AdSense advertising

http://www.digitalpoint.com/tools/adsense-charts/

8. If you have an AdSense account, you can analyze your website address or another website address to see what Google ads will be displayed when the customer selects certain website names or keywords:

http://www.digitalpoint.com/tools/adsense-sandbox/

9. This link will take you to a cooperative advertising network where you can join to display and

share your ads with other website owners:

http://www.digitalpoint.com/tools/ad-network/

10. You can add the Search Functionality on your website which uses Google. This works only if your site is listed in the Google Index.

http://www.digitalpoint.com/tools/search/

11. Here are some links to free website counters which you can use on your website to track your traffic and hits:

http://www.digitalpoint.com/tools/counter/

http://www.amazingcounters.com/?ref=gad033

http://www.cyber-counter.com/signup.php

http://www.statcounter.com/free_hit_counter.html

http://www.free-counters.net/

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Submitting Your Website to Search Engines

February 13th, 2009

If you have a web-based business or if a significant portion of your business is done on the web through your website, then the best advertising and marketing is done by submitting to a search engine. No amount of press release, newspaper or radio ad, banner ad, spam email or newsletter will achieve the same results, although, maybe effective in a small proportion.

Beware of companies that promise automatic submission of your website to hundreds of search engines which are but only false promises. The best way to submit your website for search engine ranking and inclusion is to do it yourself or to hire an expert to do it manually, by contacting the search engine companies and directories.

Before you begin to submit your website to search engines ensure your websites are thoroughly designed to the professional quality using the right key words, good graphics and pictures and the relevant content. Don’t submit websites that are incomplete. While submitting to a search engine, make sure to provide information about your website, keywords and any other information that may be pertinent, including the name and contact information of your business.

Mere submission to search engine companies does not guarantee that your site would be immediately listed and the ranking will be high. Because there are thousands of new websites coming up every day and it may take quite sometime before they take up your site for review by human editors. One important factor to remember while submitting site is to include a site map of your website which makes the crawling easy for the web robots. Search engines like ‘http://www.google.com’ hardly considers submissions without sitemaps.

There are many online companies that accept search engine submission services. You can choose to do it yourself with a software package and service like this one:

http://www.webposition.com/order/trial.asp?WT.mc_id=google%3A%7Bifsearch%3Asearch%7D%7Bifcontent%3Acontent%7D%3A%7Bcreative%7D%3Atrial%3A%7Bkeyword%7D&WT.srch=1

Or if you want professional help try the following sites:

http://www.addpro.com/professional_submission

http://www.submitawebsite.com/aboutus.html

Don’t use the automatic submission services.

Here is a list of the most popular Search Engines and directory companies:

Search Engines

Go.com/InfoSeek AltaVista

Google, HotBot

Excite/Webcrawler

Directories

AOL Search Inktomi

Lycos Open Directory

MSN, Yahoo!

LookSmart Snap

Apart from the above there are thousands of search engines and directory companies, where you can submit your website to as many companies as possible. The following links gives info on other search engines and directories:

http://websearch.about.com/library/searchengine/blsearchenginesatoz.htm

http://websearch.about.com/library/tableofcontents/blsearchenginetableofcontents.htm

Recommend: www.w-seo.com

Internet Marketing

Site-OPTIMIZATION info – SEO, SEM, PPC, Advertisement

January 26th, 2009

Site-OPTIMIZATION info – SEO, SEM, PPC, Advertisement, link building .

Most businesses have realized that search engine optimization (SEO) is important if you want to succeed on the Internet. However, many webmasters still don’t know what SEO is about.

If you miss the mark, search engine optimization can cost a lot of time and money without getting results. If you do it right, SEO will improve your business.

Our team provide optimal SEO services for your business

Official web site:  http://www.site-optimization.info

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